From the time when brands used to put an advertisement in the newspaper to an era where brands market their products and services in real time such as in trade shows and exhibitions, we have travelled a long way. Trade shows and exhibitions provide you a real time platform to interact with and involve those people who are interested in your products and the industry. Creative stall designs can go a long way in capturing the mindsets and increasing the reach of your brand. Used in expos, malls, trade fairs and exhibitions, and roadside promotions, these stalls showcase the true essence of your brand, draw more people to engage in the affairs related to your brand.

Below are the ways how to promote your brand with creative and distinctive exhibition stall design.

  1. Make your stall as attractive and eye catching as possible

    The competition is cutthroat at exhibitions. Use attractive colour themes and graphics to step up the exhibiting game. Also, use the brand colors to be more effective. Professional exhibition stall designers can give attractive booth ideas keeping the brand’s objectives in mind at the same time. Being innovative and distinctive with design ideas can help you set-up great ties with the customers. Bold colours and striking visuals do a great job at capturing the attention of people from all age groups and interests.

  2. Keep the desired marketing objective in mind

    Be it a startup or a big brand, exhibition stall designs are the kind of promotions that can easily work for everyone. It is vital to keep the marketing objective in mind while designing your booth. Ask yourself what do you want to achieve at the trade show. Do you want more potential leads, enhance branding, or increase the awareness and reach of your brand or just want to introduce your new products? Accordingly, professional exhibition stall designers can help you in designing a booth that will help you achieve your goal.

  3. Proper setup and installation

    Once the design and fabrication is done, an exhibition stall design must be properly set up and installed on the day of the exhibition. Having a seamless assembly and teardown process is a vital part and a professional exhibition booth designer can ensure the same. Your trade show booth must be as show ready as possible and ensure there are no errors on the day of the exhibition. This saves a lot of time and headache as everything is clearly organized and you are ready to promote your brand.

Your exhibition stall plays an important role in promoting your brand. It must create a strong impact on the visitors getting them to talk about your brand. Below are some essential tips to keep in mind before starting the exhibition stall designing and fabrication process.

  • Be clear about what you want to share with the people and showcase exactly that in your stall design. Share your company's objectives and core offerings very clearly with your professional exhibition stall designer for the best outcome.
  • Research about the latest trends in exhibition stall designing and incorporate the ones that are the most popular.
  • Use proper lighting arrangements to enhance the stall design. Proper use of light boxes and backlights can add a magical touch to your stall.
  • Attractive graphics create a lasting impression in the minds of the visitors. So use graphics and colors in the most eye grabbing manner. (Important communication such brand logo and taglines must be highly visible)

If exhibition stall designing feels like a lot more than you can handle, then consider hiring some of the best exhibition stall designers in Bangalore. A professional designer will focus on every single aspect of your brand, putting an emphasis on your unique requirements.

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